DEMOSample data. Nothing you change here is saved.Back to Loyalty
9:41
Fennel & Ash
Your card
ME
Your card
7 of 10 stamps
Three more visits for a free main
Scan at the till
Works without a signal. The till reconciles afterwards.
4 8 2 9 1 7
7stamps
3to go
14visits
Stamps expire twelve months after your last visit, not twelve months after you earned them. You will be told a month before, not on the day.
Ready now
Free coffeeAny size · 5 stamps
Coming up
Free mainUp to $24 · 10 stamps3 to go
Chef’s table for two25 stamps · booking required18 to go
The rules, plainly
One stamp per visitNot per item, not per personAlways
Rewards are not transferableTied to your accountAlways
No stamps on redeemed visitsYou cannot earn and spend at onceAlways
14visits
2redeemed
Jan 27expires
Recent
Stamp collectedFennel & Ash · 24 Aug+1
Free coffee redeemedFennel & Ash · 11 Aug-5
Stamp collectedFennel & Ash · 11 Aug+1
Stamp collectedFennel & Ash · 2 Aug+1
Every collection and redemption is dated and placed, so a question at the till is settled in ten seconds rather than argued about.
A dessert, on us
Yours at ten visits. You are at six, so four more evenings.
The detail
Choose fromAnything on the dessert menuAny
ValidOnce earned, no expiryNever expires
TransferableGive it to somebody at your tableYes
With other offersCannot be combinedNo
No expiry date. A reward that expires punishes the people who came less often than we hoped, which is the opposite of the point.
Available now
A dessert, on usEarned 2 JulyReady
How
Show this screenTo anyone on the floorEasiest
Read out the codeFA-8841-QKWorks too
Ask at the tillThey can look you upWorks too
Three ways on purpose. A scheme that only works if your phone has signal is a scheme that fails in a basement dining room.
Rewards you have used
A dessert, on usUsed 6 September, table 6Used
A dessert, on usUsed 2 July, table 2Used
A glass of wineUsed 14 March, barUsed
Kept so you can see what the scheme has actually been worth to you, which is $26 over two years. That is a small number and it is the true one.
Where you are
Visitor1 to 9 visitsPassed
Regular10 to 24 visitsYou are here
Local25 or more visits19 to go
What each one gets
VisitorA dessert at ten visits
RegularThat, plus a table held 30 minutes
LocalThat, plus first sight of the seasonal menu
Three tiers, and nothing is taken away if you stop coming for a while. Tiers that expire turn a thank-you into a deadline.
Four steps
VisitScan at the till or give your name1
It countsOne visit a day, however much you spend2
Ten visitsA dessert of your choice3
Keep goingRewards continue at 20, 30 and so on4
What does not count
Spending moreA big bill counts the same as a small oneBy design
Two visits in a dayCounts onceOnce
TakeawayCountsYes
Visits rather than spend, deliberately. Rewarding spend means asking people to order more than they wanted, and that is not why anybody comes back.
Your code
Show this at the till. It changes every sixty seconds so a screenshot will not work.
FA-8841-QKRefreshes in 42 secondsLive
If it will not scan
Give your nameRosa IglesiasWorks
Give your phone numberLast four digitsWorks
Add it laterFrom a receipt, within 7 days
A code that only works on a screen with signal is not a scheme, it is a condition. Every fallback here works without this app.
If a visit did not count, add it here. We check against the till and it usually takes a day.
The visit
Date4 September
Roughly what timeEvening
Receipt numberIf you still have it
Claims are accepted unless the till says otherwise. Making people prove a small thing costs more in goodwill than it saves in desserts.
3invited
2came
2visits added
How it works
Send them a linkBy message or email1
They book and comeAny table, any night2
You both get a visitAdded the next day3
People you invited
Anton V.Came 22 AugustCounted
Sofia A.Came 14 AugustCounted
Piers C.Invited 2 AugustNot yet
We show first names only. Somebody who did not take up an invitation should not appear on a friend screen as a full name and a failure.
Where your card also works
The Ash BakeryTwo doors down
Northgate WineBottles at retail on Wednesdays
Prior’s YardCoffee, mornings
Three places, all within a few minutes walk, all independent. Nobody pays to be on this list.
The Ash Bakery
Sourdough, pastries and coffee from seven. Your visits count here too.
Address38 Northgate Row2 min walk
Open07:00 to 15:00, dailyOpen now
Your visits here2 of your 6Counted
Rosa IglesiasMember since March 2022Regular
You
Your card6 visits
TiersRegular
Rewards used3
Notifications2 of 5 on
Your detailsName, phone, email
More
How it works
Refer a friend3 invited
Partner places3
Help
Your dataWhat we hold
NameRosa Iglesias
PhoneEnding 4412
EmailFor receipts only
BirthdayNot given
Birthday is optional and is used for one thing: a glass of something on the night, if you come in. It is not used to work out how old you are.
A reward is readyOn
A visit was addedOn
New seasonal menuFour a yearOff
OffersOccasionalOff
We miss youIf you have not been in a whileOff
The last one is off by default and will stay off unless you turn it on. Being told you have been away is not a service.
Your visits are tied to a phone number, so you can sign in on any phone and they follow you.
Phone numberWe send a code
Email instead
Continue without an accountVisits count at the till
The third option is real. Your visits count whether or not you ever open this app, and the till is the record.
On at the moment
Tuesday early sitting20% off food, 17:30 to 18:30This week
Set lunchThursday and Friday, $22Ongoing
Because you are a Regular
Table held 30 minutesInstead of 15Yours
First sight of the menuAt Local, 19 visits awayNot yet
Two offers, both open to everybody. Nothing here is priced differently because of what this app knows about you.
Common questions
A visit did not count
I changed my phone number
Can somebody else use my reward
Do visits expire
How do I leave the scheme
Ask a person
Call the restaurant16:00 to 22:00
EmailReplied within a day
What we hold
Your visits6, with datesHeld
Your name and phoneTo find you at the tillHeld
What you orderedNot linked to youNot held
Your locationNeverNot held
We do not keep what you ordered against your name. The till knows the bill and this scheme knows you came, and joining those two up is not worth what it would cost you.
Your sixth visit
4 SeptemberTable for 4, eveningCounted
Counted towardVisit 6 of 10
AddedAutomatically, at the tillSame night
Also that night
A reward became availableNo, four visits to goNot yet
Anything unusualNothing-
We keep the date and that you came. What you ate that night is on the till and is not attached to your name here.
Five rules, all of them
One visit a dayHowever many times you comeRule
Visits never expireNeither do rewardsRule
Rewards are transferableGive them to whoever you likeRule
We can end the schemeWith 90 days notice, rewards honouredRule
Not combinableOne reward per visitRule
This is the whole of the small print. If a loyalty scheme needs more rules than fit on one screen, the rules are doing something other than explaining it.